The Hatchery - Business and Dot Com Incubator

David Sturman has over 30 years of experience in the technology industry. He was a founding member and Chief Technology Officer of Massive Incorporated where he combined his expertise in graphics and games with his online expertise to create the technology to drive video games as a new advertising medium. Microsoft acquired Massive in 2006 and David now leads Microsoft's technology development for in-game advertising. David is a past CTO of Acclaim Entertainment, formerly a leading Developer and Publisher of console video games. While at Acclaim, he led the company's on-line games initiative and instituted a program to coordinate software tool development across five formerly independent game studios. He is also the former Vice President of Technology for MaMaMedia, an award-winning Internet site for children, and served as Director of R&D at Medialab Paris, where he spearheaded the development of 3D real-time computer puppetry and virtual reality software. David was an early computer graphics pioneer at Bell Laboratories and the New York Institute of Technology Computer Graphics Lab and received a Ph.D. in computer graphics and animation from the MIT Media Lab. He occasionally serves as an adjunct professor for Columbia University teaching videogame technology and design.